Transform Your Brand to Reach Digital-First Consumers
Digital-first customers are everywhere, thanks in large part to the COVID-19 pandemic. We see them equally in both B2C and B2B spaces. Unsurprisingly, the virus that rocked the globe has fundamentally changed consumer behavior and expectations. Salesforce researched 15,600 consumers and
Building an App? Start with These 3 Considerations
You’re building an app, and you have a million ideas. It’s exciting, challenging, and even a little scary, especially if you have never done it before. So how can you rein in your swirling thoughts and emotions as you take